Pricing Strategies
Developing integrated pricing strategies that improve competitive positioning and encourage consumers to shop the store more intensively on each trip.

Price Communication
Ensuring retailers get full credit for their competitive prices and values by developing integrated (in-store, digital, print) price communication solutions.

Promotion Strategies
Developing promotion strategies that support the retailer’s overall business objectives, while maximizing the return on every promoted dollar.

Promotion Optimization
Optimizing TPRs and circulars (print and digital) by using pooled demand forecasting and price elasticities to select the best products and optimal prices.